Article III

The prototype should be mostly gray. This is just to make sure that nobody gets sidetracked by any aesthetic hang-ups—at this point. we’re not interested in whether the prototype is pretty, just whether it works. The prototype looks like a website…well, sort of. The page should be layed out like a website would be, but some things are specific while others are generic. For instance, the main navigation  could have  specific page names in it, but other parts of the page could have generic titles like “Blog Post Title.”

http://imprint.printmag.com/information-design/how-to-think-about-website-prototypes-for-designers/

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